What Lucyd can do for you
Lucyd is an atelier for narrative image‑making. You come to us with a feeling, a theme, a fragment of a world. We turn it into a film that lives across formats—hero pieces for brand and collection stories, teasers that open a campaign window, music films that carry a track in their bones—plus the stills and key art that extend the dream.
We begin with conversation. We listen for the line under the brief: the why behind the launch, the scene you’ve replayed in your head, the boundaries you want honored. From there we develop a treatment that reads like a short story and looks like a mood board discovered in a director’s notebook—beats, motifs, palettes, typography, sound. You’ll see the film before we make it.
Production is where the atelier meets the lab. We previsualize worlds, audition looks, and test lenses in days, not weeks, and then we thread in reality: macro plates of fabric and product, fingertips and fastenings, environmental textures that anchor the image. The hybrid pipeline lets us craft something more cinematic than “content” and more nimble than traditional production. Think bespoke pattern cutting, not assembly line.
Post‑production is our embroidery. Color that holds a mood without shouting. Sound design that breathes between beats. Titles that belong to the world, not pasted on top. Deliverables arrive as a coherent wardrobe: the hero film, cut‑downs shaped for each platform, and stills pulled from the heart of the piece, all speaking the same visual language.
Working with Lucyd means a few quiet advantages:
- A single creative spine from concept to delivery—no baton drops, no diluted intent.
- A studio small enough to be intimate and large enough in capability to handle complex looks.
- A lucid process: clear treatments, visible ethics, and a handcrafted finish.
- A limited project slate, so your work gets the kind of attention that shows on screen.
For music artists and labels, we build moving images that feel authored by the track itself. We look for the visual hook that the chorus can carry, the cut that lets a drum speak, the moment the voice becomes light. The film should feel like the song remembering a dream.
This is bespoke work. Each project is shaped to your vision, your campaign arc, your audience. If you’re ready to take control of the dream—clarify it, sharpen it, give it form—we’re ready to build the world around it.
Write to us with a fragment: a lyric, a fabric swatch, a color you can’t let go of. We’ll meet you there and begin.